Rhoberta Leeser, well known for her appearances in her son’s Hyundai of El Paso commercials, passed away over the weekend.

Oscar Leeser, former mayor and current mayoral candidate, announced on Facebook the passing of his mother, saying:

“It is with great sadness that I’m sharing the passing of my mother, Rhoberta Leeser. She will be dearly missed by her entire family but we are comforted to know she’s once again with my father. Please keep her in your prayers.”

Mrs. Leeser was a local celebrity in her own right, appearing in various commercials for her son’s dealership Hyundai of El Paso, closing with her famous tag line, “My Oscar, he’s such a good boy.”

I had the pleasure of meeting Rhoberta years ago when I was a waitress for a local Chinese restaurant, where she, Oscar, and the whole family, 10 to 12 deep, would often come in on Sundays, for a family dinner.

According to her obituary issued by Sunset Funeral Homes, Rhoberta Lakehomer Leeser once taught school in Chihuahua Mexico, and worked at The Popular store, in downtown El Paso. Leeser is survived by her children including 13 grandchildren and 32 great-grandchildren.

Rhoberta Lakehomer Leeser Obituary provided by Sunset Funeral Homes:

"El Paso, Texas - We mourn the passing of our beautiful mother Rhoberta Lakehomer Leeser (1931-2020). She passed peacefully in her sleep Friday, 13 November 2020.

She was preceded by her loving husband of 67 years, Arthur Leonard Leeser and daughter Nannette Leeser.

Rhoberta was a loving and devoted mother, grandmother, and great grandmother. She is survived by her children George Leeser (Danny), Rose Hall (Oregon), Bonny Stevens (Scott), Oscar Leeser (Lisa), Arthur Leeser (Jimmy) (California) and Lailah Leeser (Robyn), 13 grandchildren and 32 great grandchildren. Her greatest joy was to have her family with her for frequent family gatherings.

Rhoberta taught school in Chihuahua Mexico, was a long-time employee of The Popular department store in El Paso and was a Real Estate Agent for many years, becoming a multi-million dollar producer with The Advantage Realators of which she was one of three founding partners.

She was beloved by the citizens of El Paso for her television commercials and her popular phrase "My Oscar, he's such a good boy!".

A private graveside service will be held at Temple Mount Sinai Cemetery. Officiated by Rabbi Ben Zeidman.

In lieu of flowers please send donations to the Temple Mount Sinai Caring Community Fund to: Temple Mount Sinai, 4408 N. Stanton St., El Paso, Tx 79902. Services entrusted to Sunset Funeral Home West."