Seafood lovers now have a new option when dining out as the new Cajun-inspired restaurant Hook & Reel opens its doors in East El Paso.

Hook & Reel

Seafood boils may look simple to make, but unless you know what you're doing, your seafood bounty might come out bland or, worse rubbery and tasteless. Believe me when I tell you that I've tried and failed a few times.

Hook & Reel

While El Paso may not be known for its seafood fare, we do get by thanks to local eateries such as The Crab Station, King Crab, and a few others. But now, our options have expanded as Hook & Reel just opened its doors nestled between Cheddar's and Outback Steakhouse at the Las Palmas Shopping Center in East El Paso.

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Hook & Reel is a popular Cajun seafood chain restaurant that originally opened in Maryland in 2015. Its atmosphere, hospitality, and shared meals are all part of the fun, but its seafood boils take center stage.

Hook & Reel

Part of the appeal is also their signature sauces, "Hook & Reel's menu features a variety of cajun country seafood boils, which are prepared in homemade signature sauces with a variety of flavor profiles in three spicy levels," said General Manager Roni Juarez of the El Paso location adding that, "the most popular of all would be the original cajun sauce."

Hook & Reel

Juarez, who grew up in El Paso, returned to the Sun City to manage the Eastside location, adding that "everyone on staff is super excited to be open" and that the "food is so phenomenal, El Pasoans will be coming back for more."

Hook & Reel

Apart from boils, the seafood joint also offers up Po'Boys, Baskets, a Raw Bar, and much more.

Never had a seafood boil before? No problem. The staff at Hook & Reel will gladly prep you and your guests with an easy peasy demo.

Hook & Reel

So the next time you're craving an authentic seafood boil, you might want to hit up the new kids on the block in East El Paso.

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