Something was missing from this year’s Super Bowl. There were no ads for crypto-anything this year.

Photo by Traxer on Unsplash
Photo by Traxer on Unsplash
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Last year’s game featured so MANY ads for a cryptocurrency (and exchanges, hedge funds, platforms, and other related ventures) that some ad experts called it “The Crypto Bowl”.

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There were 2022 ads for Coinbase, Crypto.com, eToro and, lest we forget, FTX shelled out $40 million for TWO AND A HALF MINUTES (!!) of Larry David TELLING us it was all a scam.

This year though: no crypto. 2022 was a rough year for crypto as well as their even-somehow-shadier companion, NFTs.

FTX went bankrupt and its CEO has been charged with a litany of serious offenses, including fraud and money laundering.

Well, you can’t say Larry David didn’t try to warn us.

Photo by Phillip Goldsberry on Unsplash
Photo by Phillip Goldsberry on Unsplash
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The crypto Super Bowl scene went so dramatically from boom to bust that a lot of people have speculated that they must have been BANNED by Fox Sports, the Super Bowl, the NFL itself, or some combination of the above.

That turns out NOT to be the case.

A VP for Fox Sports specifically said that “crypto ads were NOT banned”.

Photo by Behnam Norouzi on Unsplash
Photo by Behnam Norouzi on Unsplash
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Instead, it turns out, no crypto company purchased an ad for this year’s broadcast. Some, like FTX, are in bankruptcy.

Others, perhaps, are planning for their own days of reckoning and saving what money they can. Some of the stars who were pimping crypto are facing federal charges of their own.

Photo by Erik Mclean on Unsplash
Photo by Erik Mclean on Unsplash
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There are probably other celebrities that no longer want their name anywhere near crypto considering the tumultuous year we’ve had.

Though not technically a “Super Bowl ad” I still haven’t forgiven Matt Damon for trying to impugn my masculinity for not plunging my savings into crypto.com like more intrepid investors such as astronauts and…Sir Edmund Hillary, I guess?

Fortunately, this year I was able to spend the Super Bowl concentrating on what REALLY matters: what kind of alcohol Serena Williams thinks I should be drinking.

 

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