The latest study by the list-happy financial site Wallethub ranks the 100 biggest cities in the country from the best place to celebrate Valentine's Day to the worst, and I’m happy to report El Paso has made a lot of progress over the last few years.

El Paso’s overall ranking in their 2020's Best Places for Valentine's Day list jump nearly thirty spots from #71 in 2019 to #45 this year.

To determine “the most romantic and cost-effective cities for celebrating” the Hallmark holiday, Wallethub used some kind of voodoo science that took into account 26 key metrics that included the number of jewelry stores, florists, and chocolate shops per capita, as well as restaurant-meal costs.

While "gift accessibility" in terms of the number of romance-inspired businesses is weak, we nailed restaurant-meal costs. According to their data, our city is among the Top 5 in America for a "cheap three-course meal for two."

As has been the case every year, though, El Paso's rank was hampered by the low number of special Valentine's Day "activities" El Pasoans have to choose from.

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