Tired of sleepless nights and burnout vacations that leave you more drained than refreshed? Well, you're not alone and a surprising destination is stepping up to change that. Welcome to El Paso, Texas, the rising star in America’s sleep tourism scene.

What is Sleep Tourism?

Sleep tourism is a travel trend where the primary goal of the trip is to improve sleep quality or prioritize rest and relaxation. Unlike traditional vacations packed with sightseeing or activities, sleep tourism is focused on helping people rest, recharge, and reset their sleep habits.

And now, according to MattressNextDay, 94% of Americans now actively seeking screen-free, stress-busting getaways, and in a new study they revealed that El Paso ranks No. 4 in the U.S. for sleep tourism, beating out dozens of cities across the country. But why is El Paso at the top of the list?

The sleep experts at MattressNextDay analyzed the following factors in El Paso:

• Local light pollution levels - 5.1
• Hotel soundproofing & blackout curtain room - 13.6%
• Hotel 4* - 13.6%
• City safety score - 67.49%
• Access to walkable nature - 37
• Availability of yoga/fitness spaces - 3
• Traffic congestion - 18%
• Average sun hours - 10.6

All in all, El Paso scored 62.69 out of 100. With its serene desert landscapes, wellness-focused hotels, and budget-friendly comfort, El Paso is redefining what it means to take a truly restorative trip. It would seem as though El Paso isn’t just a place to visit- it’s a place to unplug

In a world that’s constantly on the go, this Borderland city invites you to do the opposite: slow down, breathe deep, and finally catch up on the sleep you’ve been missing! Who knew the best travel souvenir might be eight hours of uninterrupted sleep? Sweet dreams, El Paso.