Hello Kitty Cafe Truck Will Be Rolling Into El Paso This Weekend

Explore the super-cute world of Sanrio when the Hello Kitty Cafe Truck heads to Cielo Vista Mall this weekend.

My obsession with Hello Kitty might not be as intense as during my youth, but I have always held a soft spot for the fictional character. So imagine my surprise when I got the opportunity to chat with George, the West Coast driver of the Hello Kitty Cafe Truck.

The Hello Kitty Cafe Truck is a mobile pop-up experience celebrating all things Hello Kitty with delicious treats and collectibles exclusively available only on the truck or at its brick-and-mortar California shop.

Born in 1974, the Hello Kitty multi-billion dollar franchise today includes clothing, accessories, toys, games, books, manga, anime series, and music albums, along with other various product lines, becoming one of the highest-grossing media franchises of all time.

The first Hello Kitty Cafe Truck launched in 2014, and today two Hello Kitty Cafe trucks are crisscrossing the country with over 100 U.S. city stops, and this weekend it'll be in El Paso.

What can fans expect?

Fans will find signature merchandise like its Giant Cookie and Hello Kitty Cafe Mugs, including a new Heart Icon Shirt and a Hello Kitty Rainbow Thermos in two sizes.

This weekend fans will have a chance to immerse themselves in all things Hello Kitty and don't be late because we have a feeling it's going to be a sellout.

• Hello Kitty Cafe Truck
• The Hello Kitty-themed truck will be on-site located near the South Main Entrance between JCPenney and Dillards.
• Saturday - October 9, 2021
• 10 a.m. – 7 p.m.
• Cielo Vista Mall - 8401 Gateway Blvd West, 79925