El Pasoans – What is This? [Photo]

Ok, don't laugh. I am from Las Cruces. Today as I finished up at a radio remote for Mama Fu's, I had to avoid the accident mess on I-10 and get to the station to be on the air. I was told to take the border highway. Instantly I freaked, never having to drive anywhere but I-10. On my Zaragosa, Loop 375 journey I passed this.....

What is it?! haha Help me out KISS-FM listeners!